2011 Toyota Tundra Custom which has became very famous for the last month is seems like it had a pretty hard life, however a “rust” on its body is just a custom paint job from Sherwin-Williams. The truck features many America's Heartland classic design cues including a vertical bar grille, a wood bed floor and vintage looking 20-inch wheels. The Tundra was build by NASCAR driver Clint Bowyer.
Toyota graciously donated the truck to the Barrett-Jackson auction with the goal of raising money for the Emporia Community Foundation. The final price of the truck is $100,000 and now it includes a driver suit from Bowyer and a trip to next year’s Daytona 500.